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COMPAREX signs Global Partnership Agreement with Snow Software

Alliance to offer organizations combined excellence in SAM solutions and know-how

COMPAREX & Snow Partnership

Thomas Reich (CEO COMPAREX), Axel Kling (CEO Snow Software) and Marc Betgem (CSO COMPAREX)


Leipzig, GERMANY. 13 September, 2018 COMPAREX, a global IT service provider and one of the leading SAM specialists in the world today announced a global partnership with Snow Software (Snow), also a global leader in Software Asset Management (SAM) and Cloud Spend Management solutions. For their joint 200 customers the two companies previously had local agreements across a number of locations which are now being replaced by a single, global agreement between the two companies.

COMPAREX is currently in the process of revamping its SAM managed service, which is due to be launched in mid-autumn 2018. As part of the agreement with Snow, COMPAREX will integrate Snow’s technology into its managed service offering. As a result, organizations will benefit from new value-adds provided by the COMPAREX SAM managed services.

At the contract signing last month, Snow CEO Axel Kling commented: “We are delighted to see COMPAREX become a Global Strategic Partner, this demonstrates proof of their commitment of delivering customer success. Helping customers optimize their technology spend and regain control of their IT environment through providing visibility of who is using what, when, and on what device is at the heart of what Snow does.”

Thomas Reich, CEO at COMPAREX says, “In a world of rapidly developing technology and increased cloud adoption, organizations more than ever need a simple way to regain control of their software assets and ensure they deliver value to the business. COMPAREX SAM Managed Services will provide all elements of Software Asset Management to organizations with individual needs.  We are excited to have Snow join us in bringing our SAM managed service to the next level.

He adds: “We believe Snow’s leading position in the SAM market confirms our choice of partner.” The company was recently recognized as a Leader by industry experts in Gartner’s inaugural Magic Quadrant for Software Asset Management Tools[1], and by customers as a 2018 Gartner Peer Insights Customers’ Choice for Software Asset Management Tools.

[1] Gartner, “Magic Quadrant for Software Asset Management Tools” by Roger Williams, April Adams, Matt Corsi, April 16, 2018

About Gartner Magic Quadrant:

Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

 About Gartner Peer Insights:

Peer Insights is an online platform of ratings and reviews of IT software and services that are written and read by IT professionals and technology decision-makers. The goal is to help IT leaders make more insightful purchase decisions and help technology providers improve their products by receiving objective, unbiased feedback from their customers. Gartner Peer Insights includes more than 70,000 verified reviews in more than 200 markets. For more information, please visit

Gartner Peer Insights Customers’ Choice distinctions are determined by the subjective opinions of individual end-user customers based on their own experiences, the number of published reviews on Gartner Peer Insights and overall ratings for a given vendor in the market, as further described here, and are not intended in any way to represent the views of Gartner or its affiliates.


­­­­­­­­­­­­­­­­­ About COMPAREX

As a global IT company with thirty years of experience, COMPAREX is one of the world’s leading IT service providers and no. 1 software license management company in the EMEA markets. COMPAREX develops innovative services that support management and leverage software products, leading to an overall improvement of workforce productivity. COMPAREX serves corporate customers spanning from small businesses to large international corporations as well as public institutions – supporting every customer during their digital journey towards productivity optimization.

The portfolio has a solid foundation in license management, software procurement and cloud services. Substantial professional and managed services complete the portfolio to support customers with services tailored to their business demands.

With the statement “By Your Side in a Digital World”, COMPAREX underlines its goal to inspire customers with possibilities and opportunities for their digital transformation, by addressing key customer priorities. The COMPAREX Group employs more than 2,450 people at over 80 locations in 35 countries across Europe, Asia and the Americas. In the fiscal year 2017/18 the COMPAREX Group generated a revenue of € 2,533 million / $ 2,965 million.

For the latest information about COMPAREX, please visit:


Twitter: @comparex

PR contact

Janine Hensen


phone: +49 341 25 68 171



Local PR Contact:

Heather Dahmer


phone: +1 647-217-9594




About Snow Software

Whether it’s through lack of control, lack of understanding or lack of compliance, Snow ( believes that most organizations today end up paying too high a price for their software.

Snow Software is headquartered in Stockholm, Sweden, with offices across the globe. It is the largest dedicated developer of SAM solutions designed to ensure that the investment in enterprise software is money well spent – ensuring organizations have the appropriate licenses for the software they use – not too many, not too few.

Snow has more local offices and regional support centers than any other SAM solutions provider with more than 4,500 organizations around the world using Snow Software’s on-premise and cloud-based SAM solutions to manage software licensing across more than 11 million devices, from mobile to desktop, data center to the cloud.

For the latest information about Snow, please visit:


Twitter: @snowsoftware

PR Contact:

Su Kent
Snow Software
+44 7701 314006



Contact us to learn more about our SAM Managed Services